Client: SnapSecure
Product: Mobile phone security app
Agency: R2C Group
Year: 2013
Length: 30 seconds
Summary: If your mobile phone could talk, would it share your darkest secrets in public?
Role:
• Initial concept creation with Associate Creative Director
• Scripted action, dialogue, and graphics
• Supervised on-set filming, edit, voiceover session, color correction, sound design, phone screen design, and motion graphics animation
• Selected music, locations, director, cast, and voiceover talent
Client: Alomune
Product: Immunity-boosting supplement
Agency: R2C Group
Year: 2013
Length: 30 seconds
Summary: When Mom isn't feeling her best, the household devolves into chaos.
Role:
• Initial concept creation with Associate Creative Director
• Scripted action, dialogue, and graphics
• Supervised on-set filming, edit, voiceover session, color correction, sound design, and motion graphics animation
• Selected music, locations, director, cast, and voiceover talent
Client: TaxACT
Product: Online Tax Accounting Software
Agency: R2C Group
Year: 2012
Length: 30 seconds
Summary: What better way to sing a product's praises than to literally SING it's praises? Hallelujah!
Role:
• Initial concept creation with Associate Creative Director
• Scripted action, dialogue, and graphics
• Supervised on-set filming, edit, voiceover session, color correction, sound design, and motion graphics animation
• Selected music, locations, director, cast, music director, and voiceover talent
Client: Dirty Jobs
Product: Dirty Jobs Complete Cleaning Products
Agency: R2C Group
Year: 2013
Length: 60 seconds
Summary: What happens when notoriously dirty (literally) celebrity Mike Rowe hangs out near the cleaning aisle at Wal-Mart?
Role:
• Initial concept creation with Associate Creative Director
• Scripted action, dialogue, and graphics
• Supervised edit, voiceover session, color correction, sound design, and motion graphics animation
• Selected music and voiceover talent
Client: ICON Fitness
Brand: Altra Shoes
Product: Zero Drop Ultra-Marathon Running Shoes
Agency: R2C Group
Year: 2013
Length: 60 seconds
Summary: Making the case that these ultra-running shoes have zero competition.
Role:
• Initial concept creation with Associate Creative Director
• Scripted dialogue, and graphics
• Supervised edit, voiceover session, color correction, sound design, and motion graphics animation
• Selected music and voiceover talent
Client: ICON Fitness
Brand: ProForm
Product: Tour de France Training Bike
Agency: R2C Group
Year: 2012
Length: 60 seconds
Summary: The only constant in cycling training is change.
Role:
• Initial concept creation with Associate Creative Director
• Scripted dialogue, and graphics
• Supervised edit, voiceover session, color correction, sound design, and motion graphics animation
• Selected music and voiceover talent
Client: NutriSystem
Product: Weight-Loss System
Agency: R2C Group
Year: 2013
Length: 60 seconds
Summary: A cautionary bed-time tale of post-pregnancy weight gain. With a happy ending!
Role:
• Initial concept creation with Associate Creative Director
• Scripted animated action, dialogue, and graphics
• Supervised illustration, animation, edit, voiceover session, color correction, sound design, and motion graphics animation
• Selected music, illustrator, testimonial subjects, and voiceover talent
Client: WellPoint
Product: Health Insurance
Agency: R2C Group
Year: 2013
Length: 60 seconds
Summary: Confused by Obamacare and the ACA? Blue Cross and Blue Shield can school you on all you need to know to get the best health insurance at the lowest rates.
Role:
• Initial concept creation with Associate Creative Director
• Scripted action, dialogue, and graphics
• Supervised on-set filming, edit, voiceover session, color correction, and sound design
• Selected music, locations, director, cast, and voiceover talent
• Created separate Spanish-language version for Latino customers
Client: FreshBooks
Product: Accounting Software for Regular People
Agency: R2C Group
Year: 2014
Length: 30 seconds
Summary: Some small business owners talk about life before and after FreshBooks. Hint: it got better.
Role:
• Initial concept creation with Associate Creative Director
• Scripted action, dialogue, and graphics
• Supervised on-set filming, testimonial interviews, edit, voiceover session, color correction, sound design, and motion graphics animation
• Selected music, locations, director, cast, testimonial subjects, and voiceover talent
